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Free tool · runs in your browserDomain name checker
Type a name — or up to five, separated by commas — and see exactly how it scores on the things that make a domain easy to say, type and remember. Every rule and every point is on this page. Nothing is sent anywhere.
How the 100 points work.
We publish the scoring so you can disagree with it. These rules measure how easily a person can hear, say, type and remember a name — the things buyers and customers notice first.
| Rule | Max | How points are given |
|---|---|---|
| Extension | 20 | .com 20 · .net/.org 12 · .co/.us/.io/.ai 10 · anything else 8 |
| Length | 20 | Characters before the dot, hyphens excluded: up to 8 = 20, 12 = 18, 15 = 15, 20 = 11, 25 = 6, longer = 2 |
| Hyphens | 10 | None 10 · one 4 · two or more 0 |
| Numbers | 10 | None 10 · any digit 3 |
| Words | 10 | 1–2 words 10 · 3 = 8 · 4 = 5 · 5+ = 2 (words found with a dictionary built from our inventory) |
| Phone & radio test | 15 | Start at 15; minus 5 for a hyphen, 5 for a digit, 3 for sound-alikes (4/for, 2/to, u/you), 3 for a doubled letter at a word break, 3 if over 20 characters |
| Says what & where | 15 | 10 if it contains a recognizable service word, 5 if it contains a place |
What this score is not: a dollar value or a prediction of rankings. Google has said keywords in a domain do not earn a ranking on their own, and no calculator knows which buyer needs your name. For value, use our honest worth checklist.
Questions people ask.
Is a higher score worth more money?
Not necessarily. The score measures readability and memorability. Price depends mostly on whether a specific buyer needs that exact name. A long, specific name can be worth more to the right business than a short generic one.
Why does .com get the most points?
Because people type .com by habit and it is the largest extension by registrations, according to Verisign's quarterly Domain Name Industry Brief. Other extensions work, but some visitors and email will drift to the .com.
Does this tool store or send what I type?
No. The scoring runs in your browser. The only thing loaded is our own inventory file, so we can show similar names we own.
Found one? Let us talk about it.
Every name on this page is for sale and every price is negotiable. Any of them can transfer bare, or come with a site built on top of it.
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